Monday, 19 December 2011

Unit 1 Part B Brief Report for rent out the meeting room of Creative Cohesion



We have a small meeting room could to rent for local business to hold meeting or to hold training. It could be set up as a min theatre, small U-shaped, boardroom, banquet, or classroom for customer with our creatively art gallery. In an ideal operating situation, the meeting room could to make a direct profit by the rent fee and a indirect profit by bring more visitors to buy our art work in the gallery. Our objective customers are local business offices, family operating companies, community organizations and home based business.

In the Sunderland, there only have 4 to 5 meeting rooms provided the Meeting Rooms Hire service, and they are quite far from the city center, their price all over 100 pounds in a formal meeting room.

To compare with these meeting rooms hire service in the Sunderland, we have few excellent competitive advantages, include
1.our meeting room has more creatively environment where could to bring great inspirations to the meeting,
2. The good location and convenient car parking
3.The room has very good sunshine at sunny day could to improve wellbeing.
4. We could to provide personal-service for high tea.
5. Lower cost, no more than 80 pounds per day.

Base on the current situation of Creative Cohesion, we should to improve facilities and service consciousness, however, case of limited asset and capital, we could to ask the donation from local charity or city council, for example, the second hand chairs, tables. Also, we could to cooperate with university of sunderland, we offer the non- payment placement positions to run the operation of hire service, which could to improve the student working experience and skills, as well as, the volunteer students could to get limited opportunity to work in our studio.

The effective propagandas and excellent advertisements will bring into effect of the project, with a view to our limited capital, the major propaganda way will forces on the Internet and word of mouth, as well as, Creative Cohesion’s the net of relationship is the main marketing strategy. 

During the hire service, there have few potential risks, for example, the damage for the artwork in the gallery, disturb the quiet of studio, time balance between the exhibition with the meeting time, and a lack of volunteer students.